World Cup 2026: FIFA adjusts Man of the Match presentation for Muslim players

FIFA has quietly introduced a modified version of its Man of the Match presentation at the 2026 FIFA World Cup, removing alcohol-related branding for several Muslim players during award ceremonies.

The adjustment has attracted attention after multiple players received a neutral version of the award presentation following standout performances at the tournament currently being hosted across the United States, Canada, and Mexico.

Saibari Presentation Sparks Attention

Morocco midfielder Ismael Saibari became one of the latest players to receive the altered presentation after earning Man of the Match honors for his performance against Scotland, where he scored the fastest goal of the tournament.

Unlike the standard presentation, the usual Michelob ULTRA branding associated with the sponsor-backed award was absent from both the backdrop and trophy visuals. Instead, FIFA used a simplified “Superior Player of the Match” design alongside official World Cup branding.

The change quickly drew attention online, with many observers noticing the difference between Saibari’s ceremony and the standard presentation used throughout the competition.

Several Players Receive Modified Award Design

Reports indicate that the same approach has also been applied for several other players during the tournament. Among those mentioned are Egypt midfielder Emam Ashour, Jordan forward Ali Olwan, Iran defender Ramin Rezaeian, Qatar goalkeeper Mahmoud Abunada, and Ivory Coast youngster Yan Diomande.

According to reports surrounding the decision, FIFA introduced the adjustment to accommodate the religious beliefs of Muslim players and acknowledge cultural sensitivities in countries where alcohol consumption is either prohibited or discouraged.

A FIFA spokesperson told SPORTbible that “a non-branded award and backdrop are available upon request by the selected player.”

The spokesperson further explained that the same arrangement can also be used when a player is below the legal drinking age.

A Debate That Is Not New to Football

The issue of alcohol sponsorship in football award presentations has surfaced before at major tournaments.

During the 2018 FIFA World Cup, Egypt goalkeeper Mohamed El-Shenawy reportedly declined the traditional Player of the Match prize because of its alcohol sponsorship, triggering widespread discussion across social media and football circles at the time.

In recent years, several football competitions and leagues have also introduced adjustments involving Muslim players, including replacing alcoholic beverages during celebrations with neutral or non-alcoholic alternatives.

FIFA Chooses a Quiet Compromise

Rather than removing the sponsorship entirely, FIFA appears to have opted for a more discreet compromise at the 2026 World Cup.

The governing body has continued using the award itself while removing sponsor branding in cases where players request an alternative presentation. The approach allows FIFA to maintain its commercial partnerships while also respecting individual religious and cultural considerations during the tournament.