Adidas set to replace Nike as Nigeria’s kit supplier from 2027

Share This Article:
Adidas set to replace Nike as Nigeria’s kit supplier from 2027

Adidas is set to become the new kit supplier of the Nigeria national teams from 2027, with the proposed agreement expected to provide a major financial boost to the Nigeria Football Federation (NFF).

Under the reported terms, the German sportswear giant will pay the NFF $4.5 million in cash annually as part of the agreement.

Adidas will also provide an estimated $4 million worth of equipment each year for Nigeria’s various national teams, taking the reported annual value of the package to around $8.5 million before additional commercial returns.

The agreement is also understood to include a 20% share of sales generated through Adidas stores, giving the NFF an additional source of revenue from the commercial performance of Nigeria-branded merchandise.

The proposed partnership would mark Adidas’ return as Nigeria’s official kit supplier after the German company previously worked with the federation before Nike took over in 2015.

Nigeria’s current agreement with Nike is expected to expire at the end of 2026, prompting the NFF to explore options for a new technical partner.

Reports earlier this year indicated that Adidas and Puma had shown interest in securing the rights to supply Nigeria’s national teams.

Adidas previously supplied Nigeria’s kits before the federation switched to Nike.

The two sides had agreed an improved deal in 2010 covering the 2011-2014 period, which was valued at €3.2 million in cash, excluding royalties, bonuses and equipment supplied to the national teams.

The reported new proposal represents a significant increase in financial terms compared with the previous Adidas arrangement and could give the NFF greater resources to support its national teams.

The Super Eagles would be the headline beneficiaries, but the equipment component of the agreement would also cover Nigeria’s other men’s and women’s national teams, including the country’s youth sides.

The NFF has in recent years faced concerns over the availability and supply of equipment for its national teams.

A report on the federation’s existing Nike agreement said the NFF had experienced shortages in kit supplies, at times forcing teams to source equipment elsewhere.

A return to Adidas would therefore potentially provide the federation with both increased financial income and a broader supply of training and match equipment across its national-team structure.

The proposed 20% share of retail sales could prove particularly valuable if demand for Nigeria jerseys remains strong.

The Super Eagles have traditionally enjoyed a large following, while Nigeria’s distinctive football identity has also helped make its national-team shirts commercially attractive.

If completed, the agreement would take effect in 2027, bringing an end to Nike’s decade-long association with the NFF.

The NFF has yet to publicly confirm all the reported financial details of the proposed Adidas agreement, including the $4.5 million annual cash payment, $4 million equipment package and 20% retail-sales share.

The federation’s official website remains the primary source for its formal announcements.

For Nigeria, the deal would represent a significant commercial opportunity as the federation seeks to strengthen its financial position and improve support for its national teams.

For Adidas, meanwhile, securing Nigeria would restore its relationship with one of Africa’s most commercially prominent football nations from 2027.

Share This Article: