Bayern Munich has implemented a new policy aimed at ensuring that its stadium seats are filled during home matches. Subscribers who attend fewer than 8 home games will not have their subscriptions renewed.
This decision comes as a response to the phenomenon of subscribers opting to stay home, particularly for matches against lower-ranked opponents. The resulting empty seats have a negative impact on the atmosphere in the stadium and deprive other fans of the opportunity to attend matches.
While the move is intended to improve attendance and enhance the overall matchday experience, it raises questions about the relationship between the club and its fans. In contrast, Barcelona has chosen to reward subscribers who voluntarily relinquish their seats, highlighting differing approaches to managing attendance issues.