Atlantasand Insurance Company has entered into a partnership agreement with the Royal Moroccan Football Federation (FRMF), solidifying its position as the official insurer for Moroccan football.
According to a press release received by Hespress, this collaboration “crown[s] many years of cooperation between Atlantasand Insurance Company and the Royal Moroccan Football Federation.”
The partnership aims to support the Federation’s efforts in developing and enhancing the national football scene through financial contributions and leveraging Atlantasand’s extensive experience in supporting various national clubs in previous seasons.
The statement highlights that “Atlantasand Insurance Company, now the official insurer for Moroccan football through its partnership with the Royal Moroccan Football Federation, reaffirms its social commitment and desire to support the sustainable growth of the Kingdom.”
Jalal Benshakron, the CEO of Atlantasand Insurance Company, expressed pride in being at the forefront of supporters for national teams, men, and women, youth, and professionals.
He emphasized their role as official partners in the development of Moroccan football, which has become a significant source of the Kingdom’s influence internationally.
Benshakron, in statements to the press, stated, “Atlantasand Insurance firmly believes in the potential of Moroccan football and its ability to contribute to the country’s development and enhance its image on the international stage.”
He added that the company aspires to increase its investments in this sector until 2030.
It is worth noting that Atlantasand Insurance Company was established in September 2020 through the merger of two insurance companies belonging to the Holmarcom Group.
The company has become a reference in the insurance market with over 170 years of cumulative experience, employing more than 650 professionals and boasting an exclusive network of nearly 400 sales points.