Gervinho Named UNAIDS Goodwill Ambassador in Global Fight Against AIDS
Ivorian footballer Gervinho has been officially appointed as a Goodwill Ambassador for UNAIDS, the Joint United Nations Programme on HIV/AIDS. The AS Roma forward, known for his pace on the pitch and wide fan base, is now lending his influence to a more critical cause: the global campaign against HIV/AIDS.
The announcement was made last Wednesday, marking a significant moment in UNAIDS’ ongoing initiative to engage influential public figures in its outreach and advocacy efforts. Gervinho, a key player for both AS Roma and the Ivory Coast national team, expressed his deep commitment to the role.
“It was important for me to accept this role as Goodwill Ambassador and to help UNAIDS through my modest reputation and my status as an international footballer,” Gervinho said in a statement to the press.
He further highlighted the personal importance of the mission, adding, “I am proud to join the initiative for global HIV/AIDS prevention. I am committed to making it clear—both in my performances on the field and in my public engagements—that this disease can be overcome. We must therefore remain attentive to the messages and speeches of UNAIDS.”
Gervinho’s involvement aligns with UNAIDS’ “Protect the Goal” campaign, a global initiative that uses the universal appeal of football to promote HIV prevention, education, and support for those living with the virus. The campaign emphasizes the power of sport in influencing social behavior and breaking down stigmas surrounding the disease.
As part of his ambassadorship, Gervinho is expected to participate in international awareness campaigns, educational events, and public health messaging. His mission is not only to raise awareness but also to serve as what he describes as a “catalyst for a global policy to fight AIDS.”
UNAIDS Executive Director Michel Sidibé welcomed Gervinho’s appointment, noting the potential of football to reach millions across all continents. “Footballers are role models, especially to young people. Having someone like Gervinho take a stand for HIV prevention is a powerful message,” Sidibé said.
This new chapter in Gervinho’s career sees him stepping beyond the boundaries of sport and into the realm of global advocacy. With HIV/AIDS still affecting millions worldwide—particularly in sub-Saharan Africa—his voice could prove vital in sustaining momentum in the fight against the epidemic.
Gervinho joins a growing list of athletes and celebrities supporting UNAIDS, continuing the global push for prevention, education, and access to treatment. As the world gears up for major football events and increasing media coverage, the Ivorian star’s message may travel as far and wide as his footballing reputation.