The Togolese beverage company, Brasserie BB, is throwing its support behind the Eperviers in their quest for qualification this Sunday for CAN 2013. Utilizing their product “33 Export,” the company initiated an extensive campaign since Tuesday to rally behind the national team against the Gabon Panthers.
In a special program planned for Sunday, the company’s directors have organized a significant initiative. Jacques Elimbi, the sales and marketing director of Brasserie BB, outlined the details, stating, “On the day of the match, 200 fans of ’33 Export’ beer will be transported to the stadium in 08 buses. These fans include wholesalers (24 in total), retailers, particularly managers of points of sale adorned with ’33 Export,’ managers of hometowns where players were born, and managers of areas where players and loyal consumers reside. Two bikers will accompany this enthusiastic group.”
Elimbi continued, “On the same Sunday, a giant screen will be set up at Lomé beach to provide the general public with the opportunity to follow the live broadcast of the match in optimal conditions. Following the game, the 200 fans will join together for the 3rd half, promising a great celebration.”
Additionally, the families of the Eperviers players will enjoy the support of Brasserie BB, with three racks of “33 Export” beer and other beverages provided for their benefit.